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Digital Update

Here's the latest digital update for you all. Facebook Frames Facebook has borrowed another feature! You can now create branded frames that you can share. These can be used for profile pics or over images that people share. (link) (link) Instagram shoppable links These are beginning to roll out in Australian accounts. This means you [...]

By | 2018-03-27T13:19:10+00:00 March 27th, 2018|Uncategorized|0 Comments

Weekly Digital Marketing Update

Here's your digital update for everything that's happened in social and marketing tech this week. Tips for brands on how to survive the Facebook Feed Armageddon Learn some tactics to keep your reach. (link) How brands are using Instagram effectively Remember, it's not for selling, it's for engaging. (link) Fiverr has acquired AndCo That's massive [...]

By | 2018-01-25T17:31:20+00:00 January 25th, 2018|Uncategorized|0 Comments

Understanding Marketing Automation

Marketing automation allows companies to streamline their marketing efforts in a quicker and more efficient manner. Utilizing the various software available will allow you to automate the more repetitive and time consuming tasks, such as social media and email campaigns with authentic content, helping you become more effective and your conversion rates to go up. [...]

By | 2018-01-06T01:02:15+00:00 January 6th, 2018|Uncategorized|0 Comments

Digital Update

Stay up to date with the latest news and innovations in digital marketing with our round up. Perfect to skim and learn on the go! Facebook WIFI Facebook is giving business owners the ability to provide free wifi at their businesses and users simply need to "check in" to access the wifi. This gives customers [...]

By | 2018-01-04T10:52:52+00:00 November 16th, 2017|Uncategorized|0 Comments

10 Min Marketing: How to creatively solve business problems with Paul Finn

How to creatively solve business problems with Paul Finn. This is a transcript from The 10 Min Marketing podcast. You can subscribe on iTunes or Android to get fresh, bite-sized episodes sent to you and check out the podcast page on the website for a list of episodes as they’re released.   In this episode, we talk to Paul Finn from Finn Consulting [...]

By | 2018-01-04T10:52:52+00:00 March 8th, 2017|Uncategorized|0 Comments

5 Steps To Create Great Content

What is content marketing? “It’s any marketing that involves the creation and sharing of media and publishing content (pictures, text, video, images, etc) in order to acquire and retain customers” Everyone wants to create great content for their social media accounts that will engage the audience and drive them to take the action you want them [...]

By | 2018-01-04T10:52:53+00:00 February 24th, 2017|Uncategorized|0 Comments

The Brief

This week in The Brief: digital marketing news, we take a look at the new Flipboard release, Tinder's new video tool and lots of new Facebook advertising news.   New Flipboard Flipboard is a great content discovery platform and something that we've been using here at The Sweatshop for years. They've just announced a new release [...]

By | 2018-01-04T10:52:53+00:00 February 18th, 2017|Uncategorized|0 Comments

Don’t use stock images

So after my last blog telling you how to source and edit stock images, I logged onto Facebook and saw that I hadn't practiced what I preached.   There it is, another marketing agency has used the same image - I didn't edit or make the image my own in any way so there it [...]

By | 2018-01-04T10:52:53+00:00 February 14th, 2017|Uncategorized|0 Comments