Social Media Content Creation

It’s one of the biggest expenses for a marketing department, so don’t “take a shot” at it, knock it out of the park. The simple truth is that brands that post consistently have higher engagement, greater reach, and better traffic. The problem is that creating content is hard, it takes time and most businesses aren’t sure what really works or what they should actually post.

Aims & Strategy

What's your aims, what's the best type of content to us and your calls to action?

Before You Start The Content

With a strategy, your content is working to guide your customers towards the defined end point you establish like visiting a sales page, downloading a lead magnet, or requesting a quote.

Perfect Customer

Establishing your perfect customer helps tailor the content to their specific needs.

Who is your perfect audience?

Identify the issues your customers face and how you can show them, through content, that you can solve these issues, choose the right messaging and tone for your content.

Social Platform Selection

Not every audience spend time on the same social networks.

So where’s your audience spend time?

Looking at the different social media channels, we’ll help you understand what type of people spend time on each of the platform and the different type of content used for each.

Content Production

The business end of content creation, scheduling and posting.

Create, schedule and post content

After the planning stage is complete, creating, scheduling and posting social content is one of the biggest time-consuming process. We can show you smarter ways to do this.

Arm yourself with knowledge by taking the professional content marketing course.

Train me to create content package

Learn how to create content for your business and get all the tools you need to create, schedule and maintain your content. The course is delivered at your own pace and includes the same professional-grade tools used by top marketers.

Learn more

The content course shows you how to create great content for your social media accounts that engages your audience and drives them to take the action you want them to take, be that sales, grow awareness or build an email list. You’ll learn insights and actionable plans that will help you:

  • create a content strategy
  • create content
  • produce and schedule
  • track and analyse

If you don’t have the time for training, we can create and manage your content for you with one of our packages.

Create content for me packages

Click “Sign Up” under each package to find out more about each package.

Starter

$59per week
  • Posts per week: 3
  • Post to Facebook: yes
  • Post to Twitter: Yes
  • Plan: 3 months

Standard

$125per week
  • Posts per week: 4
  • Post to Facebook: yes
  • Post to Twitter: Yes
  • Post to Google+: yes
  • Targeted paid post: 1
  • Plan: 3 months

Promotion

$249per week
  • Posts per week: 5
  • Post to Facebook: yes
  • Post to Twitter: Yes
  • Post to Google+: yes
  • Post to Linkedin: yes
  • Targeted paid post: 2
  • Custom graphics: 12
  • Reporting per month: 1
  • New content briefing: monthly
  • Plan: 6 months

Complete

$424 per week
  • Posts per week: 7
  • Post to Facebook: yes
  • Post to Twitter: Yes
  • Post to Google+: yes
  • Post to Linkedin: yes
  • Targeted paid post: 3
  • Custom graphics: 24
  • Reporting per month: 1
  • New content briefing: monthly
  • Blog post per month : 1
  • Facebook Ads per month: 1
  • Monthly newsletter: 1
  • Plan: 12 months

Frequently Asked Questions

Can I add updates and posts to my platforms?

Yes, you have control of all of your sites the whole time so you can add updates or posts as they come up.

Do you offer support if I need help?

Absolutely. If you need help at any time along the process, simply email us at mail@thesweatshop.com.au

What if I want to add a social platform to my plan?

Most of the plans are customizable to your needs. Just let us know when you activate your package or send us an email before you start a package plan.

What happens if I need to cancel?

We understand that business circumstances can change. If you need to cancel your plan, just email us your request one month before your plan end date. Why one month? Because we have your content created in advance so we need to know your intention to cancel before we have carried out your work.

What’s a “Targeted Paid Post”?

A targeted paid post is content that is promoted to a specified target audience that we create for you so you can reach a wider audience. And the ad spend is included in the price.

What are custom graphics?

Custom images are usually constructed from stock images or original images with branding elements added that bring them in line with your businesses marketing. They’re recognizable, return prospects to your site and help your overall branding effort.

What is content briefing?

After the initial content briefing that’s included in every package, ongoing briefing helps keep your content relevant and up to date with any changes to your industry or market.

What’s the monthly Facebook ad include?

Once we complete the briefing session with you, we’ll provide the creative, copy and execute the ads for you on Facebook and the ad spend is included in the price.